After World War Two, also saw the birth of another era of Modernism, now known as Mid-Century Modern. Designers throughout the rest of Europe and the United States were inspired by the softer form of Scandinavian Modern furniture and began creating a new breed of Modern Classics. The emphasis during this time was to produce furniture that was contemporary in design, yet durable; well made using the latest technologies; yet affordable. There was a move toward organic forms, pieces that were visually pleasing when viewed from any side, using new plastics and bold colored fabrics that were available for the first time. Some of the best known designers of the Mid-Century Modern era include Charles and Ray Eames, Eero Saarinen, Verner Panton and Isamu Noguchi.